YouTube Bet on AI to Bridge the Gap between Creativity and Creation
In an effort to foster creativity and make video production simplified, YouTube is unveiling an array of new tools and features. Launched in 2020, YouTube Shorts has become a hub for everyday creativity, amassing an impressive 70 billion daily views. To democratize creativity and encourage users to express any idea, YouTube is introducing new additions like the Dream Screen.
This innovative tool enables the conjuration of AI-generated video or photo backgrounds for your Shorts with just a simple prompt of an idea. From outer space scenarios to whimsical fantasies, the only cap is the creator's imagination.
Furthering this commitment, YouTube will be testing a fresh mobile application named YouTube Create. Slated for free deployment, this app intends to make video production for Shorts or longer videos a breeze, allowing users to express their creativity without becoming entangled in complex editing processes. The app comes armed with features like precision editing, trimming, automatic captioning, voiceover possibilities, and a wide collection of filters, effects, transactions, and copyright-free music. Looking ahead,
YouTube foresees an increasingly AI-supported creative environment, where these high-tech tools can bring creators' dreams to life. The aim is to ensure the production process is as seamless as possible, providing an efficient platform for creators to communicate their ideas and interact with their audiences. Undoubtedly, these enhancements will lead to an exciting new chapter for content made on YouTube.